Funding is a numbers game. Here's how we win it.

Built for the three partners. Why it exists, how big this gets, and how to run it. One hour a day, minimum, from each of us; Friday is the money meeting.

The guide, in seventeen cards
01
It's a numbers game

Apply for one, you might get it. Apply for a hundred, you get funded. 277 verified routes to money, ranked by likelihood. Work the list, hard, every day.

02
Why we built this

The phones work but don't reach enough people. Funding buys advertising, marketing and inbound leads — we go to market with a punch.

03
Stack every kind of money

Grants, SEIS/EIS angels, seed funds, syndicates, angel networks, crowd investors — multiple grants, multiple investors, every type, at once.

04
This is the first round, not the last

Round one: £750k for 20%. Grants stack on top (no equity). A quarter of real numbers prices round two — the ambition is £25m and beyond.

05
All hands

This is what turns a small business into an organisation. One hour a day, minimum, from each partner. The machine does the rest.

06
Every morning — Overview

Read 'What needs a partner'. Those are the questions only management can answer. Any of the three can clear them, and the machine moves.

07
Approvals — management sign-off

Every proposal, email, brief and document waits here. Any partner can approve, ask for changes, or reject. Legal items need a note.

08
Investors — ten a day, each

Angels, funds, syndicates, crowd. Move ten one step each: qualify, draft, send for approval, record the reply. Ten a day each is 150 a week across three partners.

09
Reading an opportunity

Fit score with reasons, blockers in red, the ask, the journey, 'Who to speak to', and the suggested first message — every line tied to a signal.

10
Fundraising partners

Routes to money, not investors. Fees only when published or stated (ceiling 7%). Draft the partner brief, approve it, record it as sent.

11
Record every touch

Outreach, reply, meeting, documents, deck version, next action, follow-up date. The system refuses a second outreach unless you tick 'deliberate follow-up'.

12
Grants — win as many as we can

No equity given away and no limit on how many. Deadline and match funding drive everything. £0 match capacity today — conflicts are flagged, not hidden.

13
Funding Inbox

Replies match themselves by tracking token, get classified, move the journey and raise a notification. Unmatched ones wait for you.

14
Documents

CURRENT vs ARCHIVED, version, date, purpose, source. Approve the current deck before it can be attached to anything.

15
Policy & Gaps

The rule book and the open questions. Answer one gap and dozens of scores update.

16
Friday — the money meeting

Top fifty, follow-ups due, the partners board, everything marked INFORMATION REQUIRED cleared — and count what went out this week. Grants, angels, funds, crowd.

17
Never go around it

No side emails, no numbers from memory, no contacting twice. If it isn't in here, it didn't happen.